Lindsay K. Wayt, Ph.D., is director of analytics at the National Association for College and University Business Officers (NACUBO). Lindsay works on initiatives and programming that support one of NACUBO’s five strategic priorities—integrating analytics to achieve institutional goals. This includes collaborating with NACUBO members and staff as well as with key stakeholders from other organizations to propel the use of analytics in higher education. She has experience conducting higher education research, studying topics such as the use of data and analytics in higher education, tuition discounting, and higher education leadership. Lindsay completed her doctoral work focused on educational leadership and higher education.