New this year, NACUBO’s 2022 Planning, Budgeting, and Analytics Forum offered strategies for higher education goal setting and resource management. Focusing on institutional planning, this event provided content to help business officers and their teams use data and allocate resources—including financial, facilities and infrastructure, and human resources—to support their institutions and students.
This information-packed event focused on innovative planning and budgeting practices, building and leveraging an analytics-enabled culture, advancing institutional mission and student success, and much more.
This year’s key topics included—
Communicating financial data
Maximizing resources for student success
Using data to inform decisions
A selection of sessions were recorded and are now available on-demand. The list of session recordings is below. After registering, these recordings will be added to your online learning classroom.
There are no CPEs offered for this event.
CPE credit is not available for on-demand programs at this time.
NACUBO is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website www.nasbaregistry.org.
Welcome and General Session: Higher Education’s Top Business Issues
After conducting member focus groups and a survey, NACUBO recently released a list of the top business issues confronting colleges and universities. In this session, panelists will explore the top challenges college and university business leaders are working to navigate. Presenters will share how these business issues are evolving at their institutions as well as strategies they are developing to tackle challenges and take advantage of opportunities.
Dennis Jones, executive budget director, Norfolk State University
Katie Walker, executive director of financial planning and analysis, University of Virginia
Randy Roberson, vice president, leadership development, NACUBO
Collaborative Action for Student Success and Sustainability
9–10 am PT • 1 CPE Credit
Colleges and universities can serve as engines of social mobility—and do so while maintaining institutional financial health and sustainability. Data predict a decline high school graduates and a more diverse population of potential collegegoers. This means many institutions will need to rethink their enrollment strategies and begin enrolling more students from historically underserved populations, including adult learners, students of color, and students from low-income backgrounds. To meet the needs of current and future students, leaders will need to collaboratively rethink the college pipeline. How can leaders reimagine pathways to success at their own institutions? Can we look to collaborate with other campuses? In this session, Dr. Jonathan Gagliardi, Northern Arizona University’s new Vice President for Economic Mobility and Social Impact, will discuss his vision for a sustainable institution that propels student success.
Jonathan Gagliardi, Northern Arizona University
Next Generation Budgeting for Academic Programs
10:15–11:15 am PT • 1 CPE Credit
Institutions often make program decisions absent data on market trends or impacts on other departments. Predictive models help institutions estimate the effects of program decisions and market trends on staffing and budgets, both within the program’s department and in other departments. Participants will learn about the data and tools needed to reduce the time spent on budgeting and increase accuracy. Discover how to avoid expensive mistakes, such as reducing overall margins by cutting the wrong programs or failing to account for the effect of program growth on staffing needs in general education courses.
Peter Holbrook, provost and chief academic officer, Tiffin University
Peter Starrett, senior partner and chief product officer, Gray Associates
Tools and Frameworks to Strategically Finance Equitable Student Outcomes
10:15–11:15 am PT • 1 CPE Credit
As student-centered practices become more deeply integrated into all aspects of strategic planning and operational priorities, chief business officers and their teams are discovering new ways to contribute to student success and equity initiatives. This session will present current trends in business office practices and explore opportunities for business office professionals to support and facilitate positive changes in student outcomes. The presenters will also provide an update on the tools and frameworks being developed by NACUBO’s Strategically Financing Equitable Student Outcomes grants, funded by Ascendium, College Futures, and Trellis.
Jo Ann Kern, Tarleton State University
Laura Lupei, Sonoma State University
Kelli Rainey, NACUBO
Creating Integrated Financial Processes to Inform Decisions Across the Institution
11:30 am–12:30 pm PT • 1 CPE Credit
Three years ago, the University of North Texas System embarked on a journey to completely integrate all budgeting, accounting, and strategic planning processes. The organization has since achieved the goal of establishing a cohesive financial planning structure, which ensures the budget is informed with a comprehensive perspective of strategic goals and available resources. This session will provide an overview of the system’s integrated financial planning framework and the path they followed – from coalition building to technology adoption – to create a circular flow of data to create institutional financial reports, annual budgets, and strategic plans. Panelists will share use cases detailing how they have utilized this new structure to drive data-informed financial decisions across their organization and the value they have realized as a result.
Kerry Romine, University of North Texas System
Paige Smith, University of North Texas System
Jill Winkler, Syntellis
Tactical to Transformational: Charting A Path for Financial Planning and Budgeting
11:30 am–12:30 pm PT • 1 CPE Credit
Being able to nimbly adapt to changes in the higher education environment and successfully navigate unchartered waters is critical for institutional success. Planning requires business officers to rely on a mix of historical data and best assumptions for future impacts and requires institutions to reinvent their approach to financial planning. This session provides a look into the journey taken by Virginia Commonwealth University, focusing on how they reinvented financial planning and how they are using, and intend to use, connected systematic solutions. Attendees will learn about the benefits to and approaches for transforming financial planning and modeling.
David Allen, Virginia Commonwealth University
Hunter Patrick, Virginia Commonwealth
Chuck Persky, Performance Architects
Be Proactive, Not Reactive: How Agile Planning Can Lead to Financial Stability
2:30–3:45 pm PT • 1.5 CPE Credits
Higher education is undergoing momentous changes at an accelerated pace. The need for proactive, long term decision making is increasingly necessary for institutions to remain sustainable and, ideally, thrive. By analyzing alternative options around key business areas such as enrollment, new programs, capital expenditures, and funding sources, two institutions gained insight into the direction they were each headed, while senior leadership gained confidence that their decisions were supported by strategic analysis. This session will explore the stories of Texas State and Lehigh University – what their challenges were, how they tackled them, and what the outcomes were. Best practices, as well as lessons learned, will be shared, along with examples of how to communicate results to leadership.
Christine Black, Texas State University
Alexia Pereira, Synario
Michael Nicolescu, Synario
Information Strategy: Begin with the End in Mind
2:30–3:45 pm PT • 1.5 CPE Credits
Higher education is facing myriad challenges, and one of the resources that all institutions should use to help them navigate this environment is data. To leverage data as an institutional asset, colleges and universities need to have an information strategy that allows them to integrate and analyze data, disseminate information, and ensure data-informed decisions support institutional priorities. Presenters will share elements of their institutions’ information strategies, including linking data to mission, data governance, data access and usage, reporting, and navigating information challenges. Audience members will have the opportunity to reflect on their own institutions’ information strategies.
Building Flexibility Into Finance and Strategic Decision-Making
8:15–9:30 am PT • 1.5 CPE Credits
Hear how three institutions embarked on journeys to overhaul their existing planning processes to improve resource allocation, increase stakeholder engagement, and enhance administrative efficiencies. Each institution will discuss how they have successfully transformed planning capabilities and now spend less time reviewing data entry, inefficient consolidations, and manual reporting—and more time optimizing institutional resources by aligning them to strategic priorities. Presenters will provide attendees a practical framework to follow, including key considerations for success and common pitfalls to avoid. Join this presentation to learn how you can help your institution enable agile planning and improve data-driven decision-making.
Rebecca Barber, associate vice president, financial planning, budget, and analysis, University of Nevada, Las Vegas
Kelly Epting, associate vice president for finance and budget, University of South Carolina
Kevin Edelblute, associate vice president for finance, Mississippi State University
As challenging times continue for higher education, data literacy and data-informed decision-making are even more important for student and institutional success. We have a lot of data, yet well-designed data presentations that foster effective decision-making are few and far between. How do you move from simply sharing data to connecting with your audience in a meaningful way? In this session, we will explore the importance of storytelling and the effective use of visuals to communicate with data. Our goal is to provide the audience with a toolkit they can use to up their game when it comes to presenting and communicating with data.
Jasmine Yang, Hamilton College
Kirk Kelly, Vantage Technology Consulting Group
Accelerating Analytics for Improved Space Utilization
9:45–10:45 am PT • 1 CPE Credit
In the wake of the pandemic, colleges and universities are reconsidering how to best utilize their physical spaces. If all employees don’t return to their offices, what are the opportunities for these spaces? What lessons have we learned from how academic spaces and program offerings were transformed during the pandemic? What about co-curricular spaces? In this session, panelists will share a framework for how the use of data and analytics can support institutional space planning. Panelists from different institution types will share examples of how they are using data to optimize space utilization.
Raijanel Crockem, Texas Southern University
Jason Hornberger, University of Kansas
Lindsay Wayt, NACUBO
Leveraging Technology to Improve Financial Processes and Transparency
9:45–10:45 am PT • 1 CPE Credit
Hear how one institution improved financial planning and reporting by leveraging technology to tackle in-year forecasting, budget development, and reporting. The planning and preparation—including staffing—allowed the university to revise some of its business processes and update structures within its ERP. These changes facilitated updates and easier data flows for in-year forecasting and budget reporting, and improved the budget development process and transparency for future planning and reporting. Discover the benefits of changing budget methodology and building an interconnected data-informed approach to university planning while linking various functions across the institution.
Robert Thibeault, budget director, Elizabeth City State University
Curtis Gratz, partner, Spaulding Ridge
Jacob Liles, associate, Spaulding Ridge
Traveling the Path of Data to Information to Decision-Making: Perspective From a New University Data Officer
11 am–12 pm PT • 1 CPE Credit
Using data for strategic decision-making is more vital than ever for higher education institutions. Technology and approaches to transform data into information and describe it in robust and flexible ways have certainly leapt forward. But for many organizations, the processes that underpin the productive and responsible use of information remain bundled in complexity and practices of ownership rather than stewardship. Hear how promoting data as an institutional resource and establishing a practical roadmap can chip away at these challenges and move towards the goal of answering strategic questions for the right people at the right time, in an environment of trust and shared responsibility.