FCC Rules on Prerecorded Calls to Cell Phones
June 14, 2012
The Federal Communications Commission (FCC) has issued rules that will allow institutions, with prior consent, to continue using recorded messages and autodialers to send university communications to cellular phones.
Colleges and universities often use prerecorded messages to communicate efficiently with students. While the final rules tightened the requirements for telemarketing calls made to mobile telephones, existing rules allowing written or oral consent were maintained for calls that do not include solicitations. No consent is required for calls made to landline telephones.
In 2010, NACUBO, along with the Coalition of Higher Education Assistance Organizations (COHEAO) and the National Association of Student Financial Aid Administrators (NASFAA), submitted comments to the FCC on proposed rules implementing the Telephone and Consumer Protection Act of 1991 (TCPA) that would potentially limit the ability of colleges and universities to reach students and others via cellular phones. The intent of the proposed rules was to have the TCPA regulations mirror Federal Trade Commission rules on telemarketing.
NACUBO was concerned with a provision of the proposed rules that would have required institutions to obtain express written consent from students to contact them on their cell phones using an autodialer. The final rules recently issued do not contain that provision. The FCC leaves it to the caller “to determine, when making an autodialed or prerecorded non-telemarketing call to a wireless number, whether to rely on oral or written consent in complying with the statutory consent requirement.” NACUBO pointed out that student communication preferences have changed, with two-thirds of students today having only a cell phone.
Vice President, Regulatory Affairs
- Program Integrity Rulemaking to Be Delayed
- Associations Respond to McCaskill Sexual Assault Legislation
- COFAR Releases Frequently Asked Questions on OMB's Super Circular
- 2014 Tax Forum
September 28-September 30, 2014
- 2014 Global Operations Forum
September 30-October 1, 2014
- 2014 Intermediate Accounting and Reporting - Fall
October 13-14, 2014
- ON-DEMAND: Strategic Tuition Assessment and Tuition Restructuring
- ON-DEMAND: Are Shared Services Right for Your Organization – The KU Journey
- ON-DEMAND: VIRTUAL: 2014 Annual Meeting
- ON-DEMAND: FASB's Proposed NFP Reporting Changes
- ON-DEMAND: VIRTUAL: Student Financial Services Conference
- ON-DEMAND: VIRTUAL: Higher Education Accounting Forum
- ON-DEMAND: VIRTUAL: Global Operations Support and Compliance Forum
- A Guide to College and University Budgeting: Foundations for Institutional Effectiveness, 4th ed. - by Larry Goldstein
- NACUBO's Guide to Unitizing Investment Pools - by Mary S. Wheeler
- Managing and Collecting Student Accounts and Loans - by David R. Glezerman and Dennis DeSantis